Taylor Swift's newly re-recorded version of Love Story outperforms the original with an impressive 10,000 download sales on its first day
Taylor Swift's re-recorded version of her 2008 single Love Story is off to a strong start after earning 10,000 download sales in its first day.
The new recording of Love Story was released after midnight on Friday, February 12, but it quickly eclipsed the original song's current sales and even beat out many other contemporary tracks, according to Billboard.
Taylor, 31, re-recorded the entirety of her 2008 album Fearless as the first step in her plans to deprive the current owners of her masters of profit after Scooter Braun sold them in November 2020.
Only three songs from the week ending with February 4 were able to outsell Love Story (Taylor's Version)'s 10,000 downloads from February 12: Tom MacDonald's Fake Woke with 14,000 downloads, BTS' Dynamite with 13,000 and Olivia Rodrigo's Drivers License, also with 13,000 download sales.
That's particularly impressive, as it was only on February 11 that Taylor announced she had rerecorded the album and announced the single's release the following day.
Compared to the re-recorded version, the original Love Story only sold 200 downloads on February 12.
The song has sold a total of 6.13 million downloads since it was first released 12 years ago, but it had only sold a 'negligible amount' in the days leading up to the new version's release.
The updated version of Love Story was played 144 times on the radio across 89 stations on February 12, compared to 67 plays that day for the original version.
That amounts to 777,000 audience impressions for Taylor's Version, while the 2008 song only earned 227,000 impressions.
The new single will chart separately from the 2008 version, as will the upcoming version of Fearless.
The two versions have been described as fairly similar, and Taylor even used the same musicians on her newest track as she did on the original, according to Pitchfork.
This ensures that the same people who help craft the original recording will continue to be paid for their performances as people download and stream the new song.